Minnesota football season is a rollercoaster— optimism, heartbreak, and endless purple and gold pride. Whether you’re cheering from the bleachers, tailgating, or lounging on the couch, dressing for game day should be fun and simple.
1. Start with a Tee
Show off your fan personality with one of our Minnesota football tees. Some of our designs are simple with local pride, others are a humorous twist on optimistic or disappointed fans— perfect for those “we’ll get ‘em next year” moods.
Tip: Buy all three Optimistic, Disappointed and Someday, and rotate depending on your mood before and/or after a game. These also make great gifts for that die-hard fan in your life.
Optimistic Since 1961
Disappointed Since 1961
Someday
On Sundays We Wear Purple - Women's V-Neck
See more Purple and Gold Collection tees
2. Layer up in Essentials
Minnesota winters during football season are a true test of grit and resilience. These conditions make bundling up essential for attending games or tailgates. Layering with hoodies and sweatshirts in your favorite purple and gold shades ensures warmth and team spirit.
Optimistic Since 1961 Hoodie
Disappointed Since 1961
Someday Hoodie
Viking Helmet Zip-Up
Viking Helmet Women's Cropped Hoodie
Tip: Layer the women's cropped hoodie with a turtleneck for extra warmth.
3. Don’t Forget the Headwear!
Essential hats or even a knit beanie finishes the look and keeps you warm through those nail-biting fourth quarters. 
Purple and Gold Hats & Beanies
4. Need an extra cup of coffee the day after a game?
This mug says it all.
Someday Diner Mug
Shop the full Purple and Gold Collection
